Now, Google has begun to experiment with one of its biggest changes to look for in Google search. The company began testing a new “mobile first” version of its search index, which means that the company will prioritize mobile content in search results.
First, a refresher on how Google Search works: Google bots crawl the web to keep track of more than 60 trillion web pages and links to them. Google then classify them into mass index, based on hundreds of different factors. This figure, as well as a number of algorithms is that it allows Google to return relevant search results – a list of blue links – as you type in the search box.
With the new update, Google will determine the ranking of pages based on their content for mobile. (Although earlier it was reported that Google creates a completely separate index for mobile devices, the company says it will use the same index as before, but it will use for its mobile page ranking sites.)
There are many implications of this change, but the most obvious is that the sites that do not have functional mobile version is likely to suffer losses and turn up and down in the search results. With this step, the message from Google is very clear: the time to adapt to the mobile is now.
This is a great change and one that “will take some time” to be fully implemented, but for users, this means that the search for mobile devices will be much better. This is good news for users as most of Google search now come from mobile devices – a boost for Google desire to optimize its core products for that audience.
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