Pokemon Go Reached Over 100 Million Downloads

Pokemon Go is still strong, despite the concerns about privacy scares and gaming errors. According to a report from the App Annie, it has already downloaded more than 100 million times, up to 25 million by the end of July. Although the number of analyst report and the actual number of downloads can be a little bit different, it is not too hard to believe. As TechCrunch pointed out, the game has been downloaded 50 million times on Android in just 19 days, according to previous estimates, while it took 77 days for ColorSwitch, to get to that point.

Pokemon Go 2016

App Annie also said that the game has received more than $10 million on a daily income from both iOS and Android for a period of three weeks after it was released. Despite its success, it does not seem to adverse effect on other applications. In the report the analyst notes that other games have seen their revenues decrease drop for a few days after the application started, but quickly bounced back. In addition, it has helped popularize the application of augmented reality apps and give other developers an example of how to create engaging games.

“By now it should be clear that the launch of Go Pokemon was a turning point for the AR and its success has not come at the expense of other mobile games and applications,” concluded the report. “Instead, it opened a new relationship and revenue opportunities for the entire ecosystem of applications by creating a model for the complete cycle of online-to-offline (O2O).”

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